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Module 1, Lesson 8
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Holy Grail of Change

Stryv May 1, 2017
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Now I want to talk to you about something called the holy grail of change.

That’s what some people call it, ‘Holy Grail of momentum’ is something Tony Robbins calls it. Like the ‘life algorithm’ people like Sam Ovens call it and there's lots of people have used this. But I want to give you my version that I think is enhanced and gives even more clarity beyond just the core principles to explain a lot really.

I'm going to go really fast because I want to keep these videos short. But if I need to a longer one later I will. This is a video I want you to keep coming back to because everything else, all the other modules can fit into a particular part of trying to help different sections in this model.

So let's go through it quickly.

In order to change anything you've got to believe in the potential for things to change. Then as Einstein said, you can't do the same thing and expect different results - So your actions create the results and those results then create the belief that then forms a potential and you get this cycle like that. And that's the traditional like view of the ‘holy grail of change’.

I just want to give you that quickly and then going to more advanced stuff.

So what no one else talks about really is the processes in between these big things of potential, action, results and belief.

Between potential and action, the process that affects that is the level of effort and each one of these processes can have a good or a bad side.

So you can either endeavor in your actions or make excuses for not actually taking the action. Losers will always have a story and excuses whereas winners will always endeavor and do the actions in order to achieve the things they want.

Then when you're taking the action, the process between action and results is the fact that you get feedback. Now you can either find the feedback or it be forced upon you.

So one of my idols Elon Musk talks about the importance of seeking out and soliciting negative feedback so you can improve. But even if you don't go ahead and do that and anticipate that in order to change the results it will be forced upon you.

If you constantly overeat and are unhealthy then at some point you'll be forced to recognize it by being ill or having some problem with your health.

Or if you’re always mismanaging your money with the actions you're taking, at some point you won't be able to buy the things you want you'll be stressed about money so it's forced upon you. So it's much better to find it in advance.

Then between results and belief you have reflection. And here the reflection from the results that you're getting that you now internalize and make your view of the world based on those results either reshapes the beliefs or it reinforces them, depending on how you take in the meaning of those results.

Then between belief and potential, you can form a hypothesis and that hypothesis can help or harm you. The hypothesis we'll get into more in a second, but this is the process of what happens between those things. This is where you can now see how it starts to break down and the things why people don't change are because, well first of all in the potential section they think that it'll never work. And it might be never work for them, never work for other people.

Whatever they want to change or transform it may, they just have a belief it will never work. So all these issues are coming from the belief section starting there.

Then in the action part the problem is they feel not good enough and you may identify some of these here, so if you buy a new program and then they talk about marketing or whatever it is and then you think ‘oh well no I'm not really very good at marketing or I'm not good at writing copy” or if it’s a diet program ”I'm not good at cooking healthily, I'm not good at working out”, then that's another thing that's going to stop you, that's going to break this cycle of good and change that you're trying to do.

And then the results section people have a fear of failure. The reason people have a fear of failure and that they're not going to achieve the results they want is quite often they're protecting themselves from disappointment. So they envision it not working to avoid that disappointment and people you know handle disappointment in two ways. champions and people want to achieve the things say “well, if I didn't achieve what I want this time I'm just going to become even more determined to achieve it next time”. So some people get determined while other people, It destroys them and demotivates them because they don't feel that way again. So it's only going to drive you or it's going to demotivate you having that fear of failure.

What a lot of people don't realize is that by actually not envisioning it working and just being afraid of it failing and focusing on that and not taking that actions because of it then they're left instead with probably an even worse emotion which is the emotion of regret. so you may recognize for you where you it sometimes break down for you the change that you've been trying to make whether you think it will never work out of the system or  it'll never work for you or that you aren't good enough for putting in the system or that you're just afraid of failing.

What makes it really tricky is that the problem in the belief section is what we call confirmation bias. Confirmation bias is a tendency to search for, interpret, favor and recall information in a way that confirms one pre-existing belief or hypothesis.

What this does is it reinforces the status quo - the results you've got up to today that is what you interpret as you know your current reality. Your results are your reality and then you internalize the fact that you know, “oh yeah I knew it wouldn't work, I knew I was going to fail, I knew I wasn't good enough at this” and then it becomes impossible to change the cycle if you're just having that confirmed and it actually makes things worse and worse and worse each time you fail, because you try something new but a new program comes in and you see there's some potential but you don't really believe it's going to work this time because you're looking for reasons it won't work.

So you don't take the right action, you don't get the results and then that reinforces the fact that “oh yeah I knew it wouldn't work” and it just gets worse and worse and worse and more disappointed in yourself and you believe just nothing can ever change.

So how do you start to shift that and change the beliefs so youre not reinforcing the confirmation bias you're actually reshaping the belief and we'll show you in more detail how to do that in other modules. But let's tackle it right now as well.

So you can't really go ahead and change the potential because that's already there. That side that you know something will work or it won't work.  

You only can change the beliefs about the potential.

The actions aren't really going to be any better if you have the same belief. You know it's not really going to change anything.

So the results that are in your head are what is key, like your current reality is what is the place to start with jump-starting this change that you're trying to make. But the question becomes how you produce certainty when the world isn't giving it to you?

So how do you get really certain believing changes possible when your current results haven't reflected it?

Here's a really important thing - Your perception equals your reality.

You know that is really important to understand. You know reality isn't just what we automatically everybody sees the same thing. Its how you perceive things - Your beliefs, your thoughts, your feelings and so you can actually trick the brain, because your brain cannot tell the difference between imagination and reality.

So what this is getting into the point about visualization and I know that sounds a like a bog-standard thing, and we're going to go into much more advanced topic, but as this is a foundational module we still need to cover what works. I just want to give you even more clarity and empower you about why it works so you have that more certainty and belief in the process of visualization and we're going to go step beyond it as well.

So just like when you lift your arm up certain neurological pathways have to fire up in order to move those muscles. When you imagine moving your arm up, exactly the same neurological pathways fire off. So you can actually trick your brain into thinking that you know what isn't yet real is real. Because what you perceive and what you see in your mind is the reality. What that does is in the reflection section, because you no longer looking at the results you actually have in the true reality you're seeing it in your imagination, instead of reinforcing the confirmation bias you kind of short-circuited it and now you're reshaping those beliefs. What you'll start to get is, when you truly see and know its certainty what it is you want and that that is absolutely "real," because you're seeing it, you’ll start to look and have the tendency to search for things that reinforce that belief, that you're on the right path, that you can lose weight, that you can earn more money, that you can change your life so quickly.

Because otherwise you're going to get what you've always got, because it will just keep going in that cycle and people get stuck here you know just making a living instead of designing a life. The designing starts internally and that's really really important.

We want to move you from just surviving to striving and in order to do that the first thing is that visualization of seeing what it is you really want and reshaping that and then that will change the beliefs. Then we need to go a step further make sure that the hypotheses you have are helping you and not harming you. So if you have a hypothesis you know that you can never lose weight that's going to harm you and that's going to change the actions you'll take or the results you'll take or that you're no good at something. It’s not going to help, you need a hypothesis that will help you and it's key that you hypothesize two things.

So this is something that is powerful as human beings. We can forecast two different things. We can forecast out the outcomes that we want, but also the actions that will lead to those outcomes, but this is also where people can start to have problems. Because sometimes people outway the hypothesis of the outcome rather than the action and people who over emphasize their hypothesis of outcome and ignore actions are the dreamers who don't take action or take the wrong action repeatedly.

So they're always just thinking “oh wouldn't it be amazing to have my ideal body, wouldn't it be great to have a hundred thousand pounds in the bank, wouldn't it be amazing to you know work and travel all over the world at the same time…” so there's a greater emphasis on hypothesizing the outcome and how good it is, rather than the actions that will lead to the outcome.

Some people actually do the opposite. Some people over value the actions. They emphasize the hypothesis on the actions and ignore the outcome. And these people have little forward planning can end up somewhere they don't even want to be. it's like the analogy Sam Ovens using which is great is they go to the airport you know just ask for a ticket without any idea where they want and end up in Africa and then what the hell am I doing in Africa. So people who don't design their life you know can often they don't focus enough on that outcome, they are just going along with it.

What we want is, we want equal outcome to actions. So people hypothesize their desired outcome and the actions needed to make that a reality, that's what we want.

So that's the next step on the growth plan.

Here on the growth plan what you're going to do is our hypothesis is going to become our method. It’s like a scientific experiment.

Those three things you showed in the design section as your main transformations. You’re now going to come up with a method, hypothesis that you think the actions you need to take in order to achieve those.

You can see here in mind what we've got is I've given a section to put like a title for each so that you don't have to remember each individual detail, you've got a trigger for each section. So I know that when I'm in business mode “right over deliver value” and what does that mean? Well it means I'm going to work from seven to five every day, six days a week and relentless focus on the most important tasks.

So that's part of my hypothesis. I think if I do that and then can execute on that then it will help me get that ultimate outcome and improve delivery of what's already working and have a focus on tools versus training.

Irony is I'm doing training right now but I thought it was important and we've got a lot of tools that go with it.

Then the next part of my method is achieving the giving impacts. The trigger words are “give profoundly” and it's automate giving, So on a monthly basis it automatically gives even if I forget to do it manually, Promote B1G1 to others and schedule a day every month to check on product sales and give each month - so that's what I think it's going to get me to that 10 million giving impact number.

Then my weight - to improve it. My method and hypothesis, my actions is work out five days a week, eat 3000 calories per day. Sleep seven hours a night and consume 160 grams of protein. So now that I have my method formed what the next stage is going to be as we start executing on it of getting that feedback about whether it's working or not we'll talk about that in other stages.

Right now I want you to go over and fill in the methods section of your one-page growth plan. Because this is what's going to be a really important part of that you know process of change that's happening.